Soundcore by Anker doubles platform sales with a full-funnel campaign

The leading audio brand Soundcore flawlessly executed a comprehensive full-funnel advertising campaign on noon that showcased the power of targeted advertising solutions. The campaign utilized a mix of Brand Ads, Product Ads, and managed Display Ads, ensuring that Soundcore's presence was felt across various touchpoints on our platform.

Their ads were strategically placed on all landing pages, search pages, and the homepage, which significantly enhanced their product visibility and brand awareness. This approach not only attracted more potential customers but also secured a higher number of sales.

By leveraging our ad solutions, Soundcore secured top visibility in search results, leading to a remarkable 70% increase in conversion rates. The return on ad spend was around 6.59, which surpassed the category average of 5.4, showcasing the effectiveness of their advertising strategy. Additionally, the overall advertising cost of sale was kept at 3%, indicating efficient spending.

The impact on platform sales was monumental, with a staggering 100% growth attributed to the advertising efforts. The campaign generated an impressive total of 25 million impressions and 250 thousand clicks, demonstrating the extensive reach and engagement achieved through the ads.

"We've seen tremendous growth in our business since partnering with noon ads. The targeted advertising solutions have significantly boosted our monthly revenue, helping us reach a wider audience and convert leads more effectively. noon ads has truly been a game-changer, providing the leverage we needed to scale our business to new heights."

Sylvia Wei, Marketing Manager at Soundcore